Branding and website creation for EMBRYO Clinic
Embryo clinic for reproduction and infertility treatment. Our team completed a number of tasks, the main of which were: branding and creation of the clinic's website. The problems that the doctors of the clinic solve require careful attitude. This is exactly what we wanted to reflect in the design of the site. We chose blue as the main color, and decided to make the background color white in order to focus on the information, which is a lot on the site. Licenses, certificates, clinic documents – all of this is conveniently structured by sections, and the interface is designed so that it is very easy to navigate between pages and sections. As for branding, we offered the clinic blue as a corporate color for a reason: it is believed that this is the "color of truth" and purity. In addition, it soothes and causes a sense of security, which is very important when solving complex issues of reproduction and infertility.